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Mouf vs Uplup

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

Mouf compared with Uplup
DetailMouf logo MoufUplup logo Uplup
What it doesReferrals that pay AI-powered quiz and form builder for lead generation
StageNot given Not given
FoundedNot given Not given
Based inNot given Not given
Pricing modelPaid Not given
PricingBusinesses pay per accepted lead at a price they set. During the testing period until December 31, 2026, Mouf charges 0% fee (normally 18% of partner earnings, minimum $1.00 per lead). Example: a business setting $100 per lead pays Rising partners $50, Trusted partners $75, or Champions $100 per acc Free: $0/month with 25 responses/month, unlimited quizzes and forms, all question types and scoring modes, 3 AI quiz generations, lead capture, basic conditional logic, and analytics. Pro: $29/month with 1,000 responses/month, unlimited AI generation, 40 CRM and email integrations, Zapier and n8n au
Key features
  • All referrals must confirm before contact details are shared
  • No subscription, setup fee, or monthly fees
  • Pay only for accepted leads
  • Partner payouts through Stripe
  • Mobile app available on iPhone and Android
  • Reason-based lead rejection with appeal option
  • Business verification before receiving leads
  • Contact details encrypted and private
  • Drag-and-drop quiz builder
  • AI quiz generation from text, PDF, URL or image
  • Email lead capture before results
  • Form builder with 43+ field types
  • 23 native CRM and email integrations
  • Quiz scoring with multiple modes
  • Analytics and drop-off tracking
  • Conditional logic
  • AI assistant for quiz and form building
  • 350+ ready-made templates
What makes it different
  • Referrers are paid when businesses accept leads, not after sales close
  • No fees for businesses or referrers during testing period (0% until Dec 31, 2026)
  • Every lead has pre-confirmed consent to be contacted
  • Businesses pay based on lead acceptance, not performance metrics or sales
  • Unlimited quizzes and forms on every plan
  • Truly free forever plan with no credit card required
  • One builder for quizzes, forms, and surveys
  • Fact-checked competitor comparisons published on site
Community votes00
DR (Domain Rating by Ahrefs)Not checked yet no change since last check52 no change since last check
Trust Flow (Majestic)111
Citation Flow (Majestic)2032
Referring domains (Majestic)5197

4 details filled in for both companies.

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