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EmailFig vs Lumail

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

EmailFig compared with Lumail
DetailEmailFig logo EmailFigLumail logo Lumail
What it doesEmail marketing that gets out of your way AI-native email platform for newsletters, automations, and transactional email
StageNot given Not given
FoundedNot given Not given
Based inCA US
Pricing modelFreemium Freemium
PricingFree up to 4,000 subscribers with EmailFig branding on emails. Managed plans: $6/month (up to 500 subscribers), $9/month (up to 1,500), $11/month (up to 2,500), $15/month (up to 5,000), $21/month (up to 7,500), $27/month (up to 10,000), $39/month (up to 15,000), $51/month (up to 20,000), $63/month ( Free plan: 3,000 emails/month, 2 team members, 10 AI credits/month, 3 sending domains, 1 web domain. Creator: $20/month for 40,000 emails, then $7 per 10,000 emails, 10 team members, 100 AI conversations/month, 10 sending domains. Pro: $60/month for 100,000 emails, then $5 per 10,000 emails, 25 team
Key features
  • Drag-and-drop email editor and HTML editor
  • 200+ email templates
  • Welcome series and multi-step automations
  • Inline and popup signup forms
  • Hosted landing pages
  • Segments and tags for contact organization
  • REST API access
  • Multiple team members
  • Unlimited campaign reports
  • Custom fields for contact data
  • Visual workflow builder with branching and goals
  • AI-assisted email editor
  • A/B testing for email sequences
  • Unlimited workflows on all plans
  • Tag-based segmentation and filtering
  • Transactional email via SMTP relay
  • MCP integration with AI agents
  • Deliverability monitoring
What makes it different
  • All features included on every plan, including the free plan
  • Lower pricing that starts low and stays low with no surprises
  • Option to bring your own Amazon SES for lower costs
  • Direct support from the people who build the product
  • Pay for emails sent, not subscribers stored
  • Newsletters and transactional email share one domain
  • 139 MCP tools for AI agents to manage campaigns
  • Migration from 11 platforms in under 10 minutes
  • Transactional email priority lane prevents campaign delays
Community votes00
DR (Domain Rating by Ahrefs)33 +4 (up) since last check29 no change since last check
Trust Flow (Majestic)2316
Citation Flow (Majestic)2047
Referring domains (Majestic)4966

6 details filled in for both companies.

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