Your launch, step by step: a playbook from SaaS Directory List
Read it once before you launch and come back on the day. SaaS Directory List keeps the list short and practical.
Getting ready
Fill in every part of the page
Read your page as a stranger would. If something is missing or vague, fix it, and complete the founder profile so the person behind the product is clear.
Line up screenshots
Take fresh screenshots of the main screens and check your logo looks right at small sizes. A short demo video is worth adding if you have it.
Plan around your diary
Set the date for a week you can be online, so questions get answered while people are still looking.
Give people notice
Draft your launch day posts and email in advance, and tell your team the date so they can share it as themselves.
On launch day
Talk to people
Check your listing and your posts through the day and reply to everyone, including the critical comments.
Share your launch link
Write one honest post about what you built and why, with the listing link. Pin it, and put the link in your bio while launch week runs.
Tell your users
Your mailing list knows you already. Email them the link on launch day, and mention the launch in your welcome email this week.
Share in communities with care
Post only where the rules allow it and the topic fits. Write in your own name, answer questions there too, and use Show HN for something people can try.
Never chase votes from extra accounts or vote-swap groups. Each person has one vote, votes can never be bought, and real interest is what counts.
Across launch week
Repost with an update
Do not just repeat yourself. A follow-up LinkedIn post with what you learnt on launch day gives people a reason to look again.
Add your badge
Embed the badge code on your site. It points to your listing, where people can read about the product and leave a comment.
Fix what people ask about
Turn feedback into small edits: a clearer tagline, a new FAQ, a better screenshot. Each one helps the next visitor.
Plan your next listings
A launch is rarely one place. Choose a few launch directories that fit your product and list it there as well.
Afterwards
Look at your analytics
Check your own analytics for each place you shared, and note what worked for next time. Tag your links before you post them.
Relaunch when there is news
When you ship something substantial, relaunch. New features and milestones are good reasons to tell people again.
Keep the listing current
An old page loses trust. Update the description, pricing and images whenever your product changes.
More directories for your launch
Best Launch Directories keeps a comparison of launch directories: what each costs, its Domain Rating and its link type. Start your shortlist there.
If you want more
Everything above is free to do. If you want more, these are the extras SaaS Directory List offers, with today's prices.
- Featured launch $19
Show your listing in the homepage Featured spot for 7 days from your launch week. It is labelled Featured and adds no vote.
- Multi-site bundle $99
Write it once and we do the rest: live on the other 49 launch and discovery sites, reworded site by site, with every later edit flowing to all of them automatically.
- Done-for-you listing $149.99
Your listing on 49 other launch and discovery sites without lifting a finger: a separate description for each, then one email with every link.
- Front door space $49
A 7-day run in the homepage Sponsored slot: your company name, logo, tagline and link.
- Category space $19
The top of your listing's category page for 7 days, with a Sponsored label.
- Newsletter space $29
Your company as the Sponsored entry in one weekly newsletter issue.
- Billboard from $5
A separate board ranked only by the money each company has contributed: the highest total sits at the top. It never buys or moves a vote.
- Product review $19
A structured review drawn from your listing and website pages, labelled on your listing as commissioned by the maker. It never counts as a vote or a rating.
- Editorial founder feature $29
Written from the founder's story and listing facts, edited by one of our editors: an article with nothing invented.
Prices are in US dollars; VAT is added where it is due.
Questions
- What is the right moment to share the launch?
- Share on the day your listing goes live, then post again during launch week with something new. Be around to reply on the first day.
- Should I ask people for votes?
- Yes, share it with people who genuinely use your product. One person, one vote: no extra accounts, no vote swaps, and votes can never be bought.
- Do other launch directories help?
- A short list of well-matched directories beats a long list. Read the terms and compare price and link type for each.
- What should I do after launch week?
- Look at your analytics, update the listing when the product changes, and launch again when you have a real update.
Bookmark this page for your next launch. The SaaS Directory List help centre covers the rest. Open the help centre