| What it does | PPC account monitoring for agencies and paid media teams
| Profit-based bidding and Profit on Ad Spend tracking for ecommerce ads
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| Stage | MVP
| Not given
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| Founded | Not given
| 2023
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| Based in | UY
| RO
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| Pricing model | Free trial
| Freemium
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| Pricing | Free during beta. Founder plan available with limited features (12 active alerts, 5 workspace members).
| Starter $14.99/month ($29/month annual), Growth $39/month ($59/month annual), Pro $79/month ($119/month annual), Scale $149/month ($199/month annual). All plans include 14-day free trial. Overage charges apply beyond included monthly orders at rates of $0.03, $0.025, $0.02, and $0.015 per extra orde
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| Key features | - Custom alert rules for spend, CPA, conversions, delivery, and pacing
- Slack and email incident notifications
- Cross-platform monitoring for Google Ads and TikTok Ads
- Shared incident workflow with status and severity
- Timestamped activity history and incident feed
- Meta Ads early access
| - Profit on Ad Spend dashboards showing profit KPIs and real-time profit tracking
- Order-level profit calculation with COGS, shipping, fees, and VAT
- Integration with WooCommerce, Shopify, BigCommerce, PrestaShop, Shopware, OpenCart, MerchantPro, and Extended
- Ad platform integrations including Google Ads, Meta, TikTok, Microsoft, Pinterest, and Amazon Ads
- Profit-based conversion value upload with refund retractions
- Automatic A/C/X product labeling synced to Google Ads custom labels
- AI agent for weekly bid and budget recommendations
- Google Merchant Center XML feed generation with product labels
- GMC Price Insights showing market price gaps and competitor prices
- Shopping and Performance Max campaign automation for WooCommerce
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| What makes it different | - Built for teams that manually check ad accounts but need to scale across multiple platforms
- Routes incidents directly into Slack where the team already coordinates work
- Creates shared visibility and incident tracking to replace scattered manual checks
| - Calculates true profit on ad spend from real order data including COGS, shipping, fees, and VAT instead of revenue alone
- First-party store-hosted tracking pixel that respects consent and captures every ad click
- Automates bids, budgets, and campaigns to scale profitable products and pause losers
- Syncs profit data to all major ad platforms for bidding optimization across channels
- One integration connects to 14 ecommerce and ad platforms with automatic data sync
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| Community votes | 0 | 0 |
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| DR (Domain Rating by Ahrefs) | 1 ● no change since last check | 45 ▲ +1 (up) since last check |
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| Trust Flow (Majestic) | 9 | 2 |
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| Citation Flow (Majestic) | 6 | 22 |
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| Referring domains (Majestic) | 19 | 34 |
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Wachr
Profit Bid