UK meal planner that matches recipes to real supermarket products and prices
Type Less, Insert More
Stage
Startup
Not given
Founded
2024
Not given
Based in
Not given
US
Pricing model
Freemium
Freemium
Pricing
Free: plan a single day with no account required. Full weekly plans: £7.99 per month or £49.99 per year (£4.17 per month, saving 48%).
Free plan available with daily voice limit. Premium plan available with purchasable credits for transcription and formatting. 30-day money-back guarantee.
Key features
Personalised meal plans to calorie and protein targets
Allergen and dislike filters applied across all meal plans
Integration with Tesco, Sainsbury's, Aldi and M&S
Pack size optimisation to reduce food waste
Pantry and leftover tracking
User recipe library with ability to add custom recipes
Batch cooking and meal prep mode
Text expansion with snippet triggers
AI voice typing
Dynamic placeholders like {{name}} and {{date}}
Snippet variations for different contexts
Clipboard history management
Voice commands to insert snippets
Organized folders and categories
Cloud sync across devices
Works in any application
Team collaboration and snippet sharing
What makes it different
Plans to your exact calorie and macro targets, not generic recommendations
Reduces food waste by optimising pack sizes and using pantry items
No meal kit delivery: shop at your usual supermarket with optimised lists
Built by a British team focused on real UK households and budgets
Only tool with clipboard history, snippet variations, AI voice assistant, and offline voice typing
Free plan with no credit card required
Works everywhere across Windows, Mac, Linux, Chrome, and Android