Profit and loss tracking for live sellers on Whatnot
Turn Data Into Decisions
Stage
Not given
Not given
Founded
Not given
Not given
Based in
AU
Not given
Pricing model
Freemium
Free trial
Pricing
Hobby: Free (import last 30 days, show verdicts, lot costs and allocation, inventory and other costs). Breaker: $19.99 USD/month or $199 USD/year with 14-day free trial (unlimited history and shows, Monday email digest, tax pack, Unwrapped annual analytics, CSV export, support within a day).
Free trials available; annual contracts determined by data size and complexity. Contact for details.
Key features
Automatic reconciliation of fees, processing, shipping and giveaways
Per-show net profit calculation
One cost per lot with automatic allocation across all sales
Break-even planning before going live
Restock and clearance signals from sales history
Supplier grouping with cost tracking
Weekly email digest of show verdicts
CSV export of all data
Unwrapped annual analytics with share card
Data Playbooks - Structured decision trees that guide insights and next steps
Butler AI - Self-serve answers to 80% of follow-up questions
Shared semantic layer - Unified definitions and logic for consistent answers
Business Question Mapping - Intuitive flowchart-style navigation